Meet the Owner
Hi, I'm Jamie!
When I was in middle school, Mom opened her own boutique in Roanoke, Texas. I spent days after school and weekends learning how to run the business in every capacity. I grew up in the Dallas, Los Angeles & New York apparel markets.
I worked with my mom even when I went off to college. Then I married my wonderful husband of twenty-seven years and we moved to Connecticut for his internship. At that point, I had made connections with large corporations and found myself managing a Cache store and then opened one of their new stores in Austin.
Then I had my first child Tyler and retired to raise my children. Three years later I had my beautiful daughter Jordan. I then spent the next twenty-three years on PTSO, going to sporting events, throwing classroom parties, involved with pageants and in charge of Project Graduation and more. During that time, my passion never died. I followed the fashion industry closely and always stayed ahead of the curve. I have always admired beautiful and unique clothing.
I finally became an empty nester and decided to follow my dream of owning my own boutique. I wanted to have a store based on the same principles my mother taught. Beautiful good quality clothes at an affordable price with personal attention to the customer. To educate women on how to wear the clothes and clothes not wear them, to feel good in their own bodies and to embrace their shape. I want all women to be able to walk into a room with confidence and feel good about themselves. Age and size are only numbers and they do not define us as women!
Deja Nu was born in November 2019!
